Creative Practice & Strategy / June 19, 2007

Cinema Games: MSNBC’s NewsBreaker

Theatre-goers have been having fun playing ‘crowd gaming’ at the cinema, courtesy of MSNBC.com. The official press release explains: Msnbc.com liberates movie audiences from the out-of-date trivia, static billboards and the impatience of waiting for the summer blockbusters to begin with NewsBreaker Live, the first in-theater, audience participatory video game. Modeled after classic video games,

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