Universal Problems in Audience, Reader & Player Design: “Late Arrivals”

Last year I had another idea for a book. I have started many books over the years, but in the end I talk myself out of them. I am looking forward to writing a book about the process behind my different projects. But I am waiting until I have a bigger success or at least more time goes by.

One of the ideas I had last year was this: Universal Problems in Audience, Reader & Player Design: How Creatives Across Disciplines & Time Have Resolved ThemIt includes (perhaps 50) problems experienced and addressed by novelists, TV, film, theatre and gamemakers. The book aims to unite us with the problems we all face, while providing valuable insights into how disciplines throughout history have addressed them. Since I may not do anything official with it, I’m not sure if anyone is interested, it may be interesting and helpful to some, and the entries actually need contributions from others, I have decided to share the drafts of some of my entries here.

The idea is partly inspired by one of my favourite books: Universal Principles of Design. But where that book details single principles or theories that can be applied in any way, my idea is a bit more problematic (literally). Firstly, the “problems” listed are not necessarily problems. Designers may intentionally draw on these behaviours. So I don’t mean to label any behaviour as automatically undesirable. Instead, the behaviours listed are ones in which creatives have seen as a problem at some time, and then tried to tackle it. The reasons for seeing them as a problem varies: it may be because they affect a business model, because they limit audience reach, or because they are an impediment to use. Either way, they are behaviours that some designers don’t want.

The are many responses to problems, and dealing with problems involves a lot of different factors. You may address a problem and then create another. The problem may be a solution to another problem you created. Indeed, the work still has to be done by the designer when it comes to determining what the problem is (or problems) and then finding the solution(s) they want. The responses listed have a direct relationship with the diagnosis of the problem, and so the real issue may be overlooked and mistreated. And of course there is no single solution to every problem.

Instead, the idea is to share the way people have seen problems and dealt with the them in the past. It is in part my own response to the perceived problem of ‘reinventing the wheel’. I personally have found value from the drafts I have written, if anything because being exposed to other methods widens my toolset.

So below is a draft for the entry of ‘late entries’. I am putting it out here to see if you find this interesting, and for your help. What examples could be included? What other responses could be included? What is the problem with this whole idea in the first place?


photo by Ryan McGuire
photo by Ryan McGuire

Late Arrivals

Problem Description: People enter a project after it has commenced.

Issue: Important previous information and guidance is missed, making the experience unable to be understood, or completely inaccessible (cannot participate), and possibly interrupting others.

Related: “Point-of-Entry”.

Responses

Dissuading Late Arrival with Timed or Absolute Exclusion
In theatre and cinema there can be ‘lock-out’ policies, where attendees know before-hand that they will not be able to enter the experience if they are late. It may be the audience is not able to enter at all, or they have to wait until a certain time in the performance or screening, or when there is an interval. This solution is to reduce disruption, but does not aid in understanding for the late comers (which may be a penalty in itself).

Dissuading Late Arrival with Penalties
A reduced or more difficult experience. Penalties can include reduced abilities, extra cost (financial or otherwise),  and reduced agency.

An unintended result of territory roll-out is that fans of a series (tv show or game) cannot share in the discovery and discussion. If an experience is released in one country and then much later in another, this results in penalties in the form of spoilers and social exclusion for those that cannot access the experience at the same time as others.

Encouraging Early/On-Time Arrival with Rewards
Encouraging early or on-time arrival by making the beginning of the experience highly desirable and easy to attend. An aspect of making it easy to be on time is to send updates and clear information. Scheduling the commencement and communicating any rewards for being on time (and then they are successful) is part of operant conditioning.

Integrating Late Arrivals
Designing the experience so late arrivals can still be involved in some way. Game Masters of live role-playing games, for instance, can integrate new players into the experience. For digital and live experiences, this can include giving the late comer(s) a guest role of some kind. They are a NPC (non-playing character) that can be a part of experience but not in a position to damage the events due to lack of knowledge. This can be done by given them specific and simple instructions, or they don’t interact in any meaningful way with the players. There could also be a spectator role they can take on. This means making sure the spectator role is easily integrated and entertaining in some way.

Staggered Entry Times
The experience could be designed so the late comer(s) can enter the experience in some way in a meaningful way. This means there needs to be a short to no instruction or tutorial needed or they can learn from watching, as well a each round being relatively short so waiting isn’t a problem.

Recaps
Introduced in television in the 1950s onwards, “previously on” sections at the beginning of a tv show explained what the audience may have missed (or forgotten). Recapitulation can vary, from showing the ending of the previous episode, a montage of important events, a narration of events, integrated into the actual performance, and so on. Recaps on mechanics learned in previous gaming sessions a while past hasn’t been explored as much so far (?).

Hybrid Seriality
Another approach to information delivery and comprehension is ‘hybrid seriality.’ Part of the problem of Late Arrivals is missing key information needed for understanding. For instance in television, if viewers miss an episode they may not know what is happening or they may not get satisfaction from the events which have unfolded over separate episodes. TV theorist Robin Nelson observed a technique to resolve this problem in the early years of television, a technique he called “flexi-narrative” (Nelson, 1997, 34).  Nelson studied TV shows in the 1970s like Hills Street Blues, and found that the hit TV shows mixed both series and serial techniques: “The blurring of distinction between the series and serial affords schedulers the joint advantage of an unresolved narrative strand — a cliff-hanger to draw the audience to watch the next episode — and a new group of characters and self-contained stories in each episode” (ibid.).

In game design, Andrew Rollings and Ernest Adams describe the same approach as “episodic delivery” (Rollings and Adams, 2003, 117). “An episodic delivery,” they explain, “is a cross between serial and the series. Like the series, the episodic delivery contains a limited number of episodes, with an overall story line that is followed across the entirety. Unlike the series, however, there is often fairly tight integration between episodes and significant overlap of plot threads.”

So in both these instances, an episode includes not ongoing stories to keep audiences and players interested, but also satisfying endings to events within the episode. So comprehension is not essential to access, but consistently engaging audiences can be rewarded.

Nelson, R. (1997) TV Drama in Transition: Forms, Values, and Cultural Change, New York, N.Y., St. Martin’s Press.

Rollings, A. and E. Adams (2003) Andrew Rollings and Ernest Adams on Game Design, 1st ed., Indianapolis, Ind.: New Riders.

Other Responses

Go with it

Random Solution (click to see if something sparks an idea)

Perhaps this isn’t the actual problem?

Or just go with your intuition…


I would love to hear your thoughts!

Whyfinding: what pervasive gaming has taught me about level design

Earlier this year, I was lucky to be invited to give a talk at the 2014 ARGFest-o-Con in Portland. They said I could talk about anything I like, and so I was keen to discuss a problem I was having. There isn’t a budget allowance for travel from Australia though, and so I couldn’t take up the wonderful offer. I’m gutted because not only do I miss out on catching up with so many friends, I also miss out on pestering Mike Selinker about my card game! But anyway, I did let the organisers know that I would share my talk in another form. Here it is.

For a few years I’ve had a problem with some videogames. It is a problem that has even sometimes made me rage quit very early in games I wanted to spend time with, games I wanted to love. I have spoken about my frustrations with players and devs and educators alike, and their response is always: “you just want more agency in games.” While their explanation appeared to nail what is going on,  it never felt satisfactory. So, for the last few months I have been searching for an answer, and guess what? I found it. In this post I’ll describe my problem with (some) videogames, how I figured out the nature of the problem, and what it means.

Exhibit A: Bioshock. I want to love Bioshock, but my experience of it is a relentless negating of my way of play. I am one of those people that can slip into “flow” or an immersed state very quickly. But I can be whipped out of it just as quickly too. At the beginning of the game, when I suddenly found myself struggling underwater, ploughing to the surface of a deep dark ocean, I was scared. I was scared to move. Deep ocean? Deep water? Sharks. I was terrified there would be sharks in the water. But I realised the only thing I was able to do was swim to shore. I had loudly splash in the water and therefore (according to movies and documentaries) attract sharks.

Then I found myself in a pod/elevator that took me below the surface underground. I land to find a terrified person trying to get away from a demented killer. I want to hide, but I don’t have anywhere to hide. I am exposed by a window, stuck watching and waiting to see if the killer will get to me. I can’t do anything but watch and wait. Then the killer leaves and within a second the radio/intercom starts. I want it to be quiet because I’m scared the killer is nearby, but I can’t do anything to stop it. The voice tells me he aims to keep me alive, and tells me to get moving. I am forced to leave the pod to where not even 30 seconds before the deranged killer with a sythe-like blade had slaughtered someone and taunted me by scratching the roof of my pod. I was terrified, but the radio voice told me to keep moving, that I had to trust him.

I had to trust him. I had to put all my feelings about the situation I was in aside and just do what I was told. I wasn’t allowed to be scared even though I had been put in situations that should make me scared. I keep moving and suddenly the killer is in front of me yelling. My radio companion, “Atlas,” arranges an attack and defends me. The killer, a “Splicer,” is gone. I keep moving and I am guided to pick up a tool to arm myself with. I am guided to pound through rocks and wood, making a noise that will attract what evil is around. I go through because that is where I’m meant to go, but I am met with a piece of burning furniture tumbling down towards me. I hear music and I run towards it because it is obviously where I have to go. I’m scared because the music will attract others too, but I’m learning that I must trust him and so I keep going. I inject what it seems I must and then I’m thrown off the balcony and have to lie there while killers poke at me and a large creature thumps past. They all leave me alone and when I come to it is clear I can move, but I don’t know how far away these enemies are. It doesn’t seem I’m meant to care either, because Atlas will let me know what I’m meant to do and when. I’m not meant to think. I’m a silent benign terrified person in a bad dream where all I can do is what I’m told. I’m not allowed to act on my feelings. I can’t hide. I can’t be terrified. I can’t avoid enemies. I’m not allowed to feel any of the things this game is so trying hard to get me to feel. There is a grating discontinuity between my character state, my state in the game world, and my state as a player. I’m not supposed to react as if I’m experiencing what is happening in the game world.

Skip a few years to Tomb Raider: Definitive Edition, exhibit B. In this game I have the same experience. I find myself hanging upside down and have to swing myself free. I fall to the ground towards a pointed stick that ruptures my side. I’m taught to press a button to pull it from me. This is good. But then I have to walk into a narrow rocky corridor towards an area with an unconscious woman tied by her hands and feet. I want to help but there is no way I can. I also don’t want to make a noise. I have to go through there though, as there is no where else I can. There is so much around me but the room is leading me towards an area with a torch. The game tells me to get the torch. I don’t know why I need the torch, but I do. I use it to move into the next area because there is no where else to go, and I have a torch and it tells me I can use it to burn through. Indeed, within minutes of coming conscious and finding myself hanging upside down tied like a meal, and stumbling past a woman tied up, I am taught a feature called “survival instincts”. This doesn’t mean I do whatever I need to do survive. It means the game will give me what I need to survive the game. By pressing the button on my controller the pertinent objects in the room will be highlighted for me. This isn’t about my survival on this island or the place I’m in. It is about how the game communicates to me, the player.

Screen shot 2014-07-18 at 10.27.17 PM Screen shot 2014-07-18 at 10.27.35 PM

I move through to the next area because that is the only place I can go. I kneel down to crawl through a space and suddenly out of no-where I am attacked from behind. It takes me a couple of tries before I successfully kick him away and a rock collapses to safely separate us. I continue, and end up walking through water up to my face. But I know I won’t drown because the game won’t let me. Then I’m through in another area. I don’t bother to look around because I know no-one will come unless the game wants them too, and I’m learning the game doesn’t want them to do that right now. Instead, I am shown the survival instincts view. It is the only way to figure out what I must do, because it is a room full of objects and levels and hidden objects and puzzles I must complete in a certain order. I’m not thinking about my attacker or where I am, or whether there is enough air, or whether I should have saved that girl. I’m thinking about the glowing puzzle in front of me.

Screen shot 2014-07-18 at 10.45.50 PM

This continues until I reach a certain point in the game, not too far along. I’m told I’m hungry, I’m shown a bow to find, and then I’m told to kill a deer. I’m immediately excited. In a split second I think: “Right! I need to hunt deer! How do I hunt deer?! Where would deer be? Do I…?” But I stop. I stop because I know the game doesn’t want me to figure out how to hunt for deer. The game wants me to follow the clues it is giving me to hunt deer. There is nothing around me answering my thoughts about how to hunt a deer. Instead, I’m given a path to follow. Don’t think. Go this way. You’re not really hunting deer, you’re learning how to follow the design of this game. The camera is angled to show you the path we’ve highlighted with light and landscaping. This is how you hunt deer, this is how you achieve your task, by following the game cues. I run down the path and I’m gone. I’m no longer in the world. I am a gamer playing a game. I’m taking cues from a designer and enacting them with my controller. I’m not in the forest, I’m on my couch in front of the TV with the controller in my hand. It is loud, my neighbours upstairs are loud. I’ve been sitting in this position for a while. I’m out.

This is my experience of some 3D games, especially some AAA ones. I want to love them, but so often they force a switch inside me to be turned off. It really feels like a switch. Like when you find yourself in the zone, staring in a trance, and then you suddenly come out of it. I like to play games as if I’m there. But the designers don’t want me too. They’re pretending quite richly with all their art and diegetic sound design and narrative design that they do, but they don’t. They want me play their game, not be in their world. So I continue playing, but I’m no longer playing in the world. I’m playing in a matrix. I’m playing with a system and I’m ignoring that narrative wrapper.

So what is the problem?
Do you know what the problem is? Some of you do. Some of you think you do. I didn’t know for a while, and neither did anyone I spoke to about it. I thought maybe I didn’t understand what these games are about. Maybe I should just chill and enjoy merely interacting with a system. I mean, this is what games are: a system. I thought perhaps I’m too story-oriented to appreciate these games? And what does that even mean? Perhaps I’m expecting too much? Others tell me I’m frustrated because I want to do whatever I want in games — and we all do — but it isn’t technically possible to do what we want in games. It isn’t possible to design a mission so that whatever way a player wants to hunt deer is possible. That would send the budget and production time skyrocketing. It isn’t possible to do everything a player wants. These are the responses I’ve had from people I speak too about this problem. These are the thoughts I have had about the situation. But they aren’t it.

The thing I came back to was my experience with pervasive games. Those games set in the actual world — on websites, social media, newspaper, in your street. Is my frustration because I’m corrupted by my background designing and playing pervasive games? In pervasive games I could actually pick up a bow. I could actually be crawling through the cave. Is the problem that I want the seamlessness of mission play and can’t get it in some 3D games? So I played with that idea. What is the difference in how the missions would be designed and experienced in a pervasive game versus a 3D digital game?

Game Competency
First I want to start with a key difference in the experience of these types of games. A difference is at the “input” level, or specifically, the “interaction semantics”. A helpful essay on this topic is ‘Game Play Schemas: From Player Analysis to Adaptive Game Mechanics‘ by Craig A. Lindley and Charlotte C. Sennersten. In their paper they explain how gameplay competency can be determined by three factors:

Learning how to play can therefore be divided into three phases: (1) learning interaction mechanics, that is, the basic motor operations required to operate, for example, a keyboard and mouse in a largely unconscious way; (2) learning interaction semantics, that is, the simple associative mappings from keyboard and mouse operations to in-game actions (and meta-game actions, such as setting play options, or loading and saving game states); and (3) learning game play competence, that is, how to select and perform in-game actions in the context of a current game state in a way that supports progress within a game.

Interaction semantics, they continue, “represent a basic level of competence in playing a particular game.” These are understood as the mappings that are needed to connect the interaction mechanics (tapping a keyboard, or shifting a controller stick) with the in game action. For example: using the “w,” “a,” “s,” and “d” keys to move a player character forwards, left, backwards and right.

In pervasive games, the fictional world we create overlaps with the player’s world. We therefore can use any media that exists in the player’s world. You don’t need to a console to access the world, because ‘the world’ of a pervasive game includes the player’s. You could include a console game in a pervasive experience, but it would be a console game in the world as opposed to a world that begins and ends on the screen. Characters use the same email providers that players do. Characters use social media like players do. Characters eat at the same cafe as players do. This means there are no special interaction semantics. The keys and mouse you use to send an email or browse online are exactly the actions you execute in the game. There isn’t an extra layer of abstraction. If you want to run to a character, you actually run to a character. No QWOP needed.

What this means is that in pervasive games we rarely construct a special physical environment.  We use existing environments such as streets and homes and online spaces. In 3D games, level designers construct an environment based on the gameplay needs and the fictional setting deemed by the designers. In pervasive games we don’t have total control over the environment. So how do we design our missions? How do we lead a player through our world, through the world we want them to be in? We either:

    1. Create a mission or puzzle in response to the existing environment (whether it is in the streets or inside, or on the web); or,
    2. We tweak the environment where we can, so it corresponds with the mission or puzzle we’ve created based on the existing environment.

For instance, in the Cisco ARG I worked on we had a puzzle involving a hidden object in a park in Oslo, Norway. A designer can still create alternate reality games in themed entertainment environments such as Disneyland, and larps can attempt to create a 360 experience. But my personal sensibility is to incorporate and even justify the existence of the player’s world in the fictional world in some way. This approach informs a lot of what I design, whether it be my pervasive card game, robot installation, or apps. So it struck me that this fundamental difference may be a factor in my frustrated experience. But how?

Architectual Design and Videogames
How are people guided through spaces? The majority of literature of this topic centers around architecture and theme park design. Indeed, for years I have drawn on concepts like “wayfinding” to understand key universal principles of navigation:

Whether navigation a college campus, or the wilds of a forest, or a Web site, the basic process of wayfinding involves the same four stages: Orientation, Route Decision, Route Monitoring, and Destination Recognition. (p260, Universal Principles of Design)

So games, streets, and theme parks alike ensure the player knows where they are in relation to where they want to go and where they’ve been. They do it in various ways, but the principles remain the same. I asked colleagues for more recommendations on this knowledge space in the hope of gaining some insight into my problem. They shared canny works such as Colin Ellard’s You Are Here, Alan MacEachren‘s How Maps Work: Representation, Visualisation, and Design, Chris Calori’s Signage and Wayfinding Design: A Complete Guide to Creating Environmental Graphic Design Systems, recent conceptual gems such as Dan Golding’s To Configure or to Navigate, and Karal Ann Marling’s Designing Disney’s Theme Parks: the Architecture of Reassurance.

Indeed, the link between level design in videogames and theme parks is strong. Popular digital game discussions on the influence of Disney design includes: Brian Upton’s Narrative Landscapes: Shaping Player Experience through World Geometry, Scott Roger’s Everything I Learned about Level Design I Learned from Disney, and of course Don Carson’s series Environmental Storytelling: Creative Immersive 3D Worlds Using Lessons Learned from the Theme Park Industry.

This confused me though. Of course we need these markers in games. How else can we guide the player to where we want them to go? Do I not want markers? Is that my problem? No. It isn’t that. We have these markers in pervasive games. But the more I looked again at spatial design and navigation the more I realised a pattern. They all talked about driving navigation purely by external visual (and sometimes aural) cues.

Level Design & Extrinsically-Motivated Navigation
I flick through level design books and discover all provide extensive (and necessary) lessons on guiding a player through spaces using external cues. Indeed, primarily influenced by architecture and theme park design, level designers use techniques to guide a player: landscaping, Weenies, lighting effects, camera angles, and sounds. You want a player to go in a certain direction? You create one path for them to go there. Or you create one obvious path, or lots of inhospitable or difficult obstacles around. Other ways to accentuate important areas include: moving geometry like machinery, flickering lights, broken flickering lights, steam, flags or banners blowing in the wind (p77-78, The Hows and Whys of Level Design).

Important objects and paths in the level should attract the player. Use composition to guide their eyes toward these places. Don’t allow the players to hunt for them. Unless required by design, the risk that a player will miss an important object should be avoided. Players in multiplayer games get very frustrated if they run down the wrong corridor while being chased simply because the real exit was ‘hidden’ from them by bad composition. Even in singleplayer it can be quite frustrating for players to walk around for hours looking for the one little item they need for a quest. (p76, The Hows and Whys of Level Design)

It doesn’t matter if the level is on rails , a garden path, open staged or or a sandbox (Steve Engels), these attraction cues are all utilised. These activities are also used in pervasive games. Of course we use signs in some way. We help players orientate themselves. We use techniques to highlight areas of interest. But there is something missing from the discussion. So I approached colleagues in the larping world, and tried to explain the difference:

Imagine for you’re navigating yourself through Disneyland, keen to get to the Pirates of the Caribbean ride. In one universe there are signs that point to the Pirates ride, signs that are in old wood with olde ye font. In another universe there are gold pieces on the ground, signs to the nearest Inn, signs for sails repairs, raucous laughter, music, and the occasional gun shot. Each of these paths would feel different to navigate. This is the difference I’m exploring here.

Indeed, I thought maybe this is about character-navigation. You’re navigation from the character perspective. But that isn’t always the case. In the end I provisionally described it as internally-motivated navigation, and sent another call out for related readings.

Looking for Internally-Motivated Navigation
I looked at works that seem to be about this internally-driven navigation of space: Michel de Certeau’s ‘Walking in the City’ in The Practice of Everyday Life [PDF], Gaston Bachelard’s The Poetics of Space [PDF]; Walter Benjamin’s The Arcade Project [PDF], John Stilgoe’s Outside Lies Magic, and Rebecca Solnit’s Wanderlust: A History of Walking. I jumped from flâneurs to the larp movement to (with the help of Johanna MacDonald) Laban drives (link, link) — all in the hope of finding design techniques relating to internal motivation. I remembered my theatre experiences and thought maybe that relates to my type of play. 

These works are all about internally-driven movement, but specifically about a free-movement, where you walk (or run) where you please and with a particular way of seeing. This is related, but doesn’t explain exactly what I’m talking about. A common thread in these works, however, is that it is about being present in the moment…in the world…in the streets. I look around to the rise of digital exploration games, and see a similar trend. Indeed, I don’t think the growing attraction to open world games, experiential games, and thin play is  coincidental. These are parallel phenomena that speak of an urge for a different kind of experience: one of being present in the (digital) world. But these types of experiences are often couched in phrases such as agency or choice that an open world games affords, such as the “exploring freedom in World of Warcraft.”

wow-518-610

There are many reasons for the attraction to these types of experiences (both as designers and players), including having an alternative to the magical dad stories of first-person shooters, and the reflection a “walking simulator” affords. Indeed, there are more and more of these sorts of games, or “first person exploration games, ” “first person adventure,” “story exploration games,” “a game of audio-visual exploration,”  “non-combative exploration games,” or “not games,” or whatever. There are well known ones such as Gone HomeDear EstherProteus, Bientôt l’Été, as well as ones more recent or in development such as Ether One, DreamSunset, Firewatch, Virginia, and HomeMake, and Hohokum.

“Players have been realizing that these are legitimate experiences,” he explains. “An experience entirely predicated on discovery or surprise. If you get rid of everything else, you could still have that one emotion and that would be a game. We’re getting more in that direction, and I hope that more and more experiences are considered valid.” (Davey Wreden, IGN)

I believe that one of the attracting factors of these games is the desire for intrinsically-motivated movement. (This trait, however, certainly isn’t shared by all of the community-created “walking simulator” tags on Steam.)

It isn’t as if exploration is ignored in conventional videogame and theme park design though. For instance, Scott Rogers talks about enabling exploration by creating subpaths or alternate paths that people discover that get them to the main attractions. But this way of navigating space is different. It isn’t just about exploring space either. Most of the internally-driven movement I found though, was about exploring or viewing space differently. There is something else. Then I found it.

Screen shot 2014-07-27 at 6.13.12 PM

Here it is: “Top-down Attention Design”
In my research meandering I came across a research paper by Magy Seif El-Nasr and Su Yan. The paper, “Visual Attention in 3D Games,” [PDF] documents an experiment with players of videogames. The experiment investigated the difference between “bottom-up” and “top-down” visual attention. I’ll just quickly draw on another research article (“Bottom-up and top-down are independent“), to explain the differences between them (and show the extent of the field of research):

[C]urrently, two types of attention are commonly distinguished in the literature: bottom-up and top-down attention, or stimulus-driven and goal-oriented attention (Carrasco, 2011; Corbetta & Shulman, 2002; Desimone & Duncan, 1995; Kastner & Ungerleider, 2000). Top-down attention refers to the voluntary allocation of attention to certain features, objects, or regions in space. For instance, a subject can decide to attend to a small region of space in the upper-left corner or to all red items. Both cases are examples of top-down attention, the first of top-down spatial attention, the latter of top-down feature attention (Beauchamp, Cox, & Deyoe, 1997; Bressler, Tang, Sylvester, Shulman, & Corbetta, 2008; Giesbrecht, Woldorff, Song, & Mangun, 2003). On the other hand, attention is not only voluntarily directed. Salient stimuli can attract attention, even though the subject had no intentions to attend to these stimuli (Schreij, Owens, & Theeuwes, 2008; Theeuwes, 19911992). For instance, if a subject is engaged in a conversation, but a loud bang occurs, this bang may attract attention. Or, in the visual domain, someone may be looking for red items, but an unexpected, sudden appearance of a nonred object may inadvertently draw the attention of the subject.

So “bottom-up” or “stimulus-driven” attention describes what all those architecture and wayfinding and digital level design books are about. How to get people to move through a space using a variety of visual and aural cues. But there is another type of attention too. This “top-down” or “goal-oriented” attention is about where a person intentionally puts their intention. Indeed, A. L. Yarbus’s pivotal study, Eye Movements and Vision [PDF], outlines the differences in how people look at stationary imagery based on what they’re looking for:

Yarbus_The_Visitor(wikimedia commons)

 With this background in mind, we can see what El-Nasr’s study was trying to find in in digital games. Their study wanted to find out (among other things), if different game genres stimulate different visual attention patterns (bottom-up or top-down). They had a small pool (6 participants), but they included “novice,” “casual,” and “core” gamers. Of interest to me is this: they found action-adventure games, such as Legacy of Kain Blood Omen II, “are highly goal oriented and so top-down visual features control players’ attention more than bottom-up visual features.” Here is an example of what they observed:

Screen shot 2014-07-30 at 11.30.24 PM(“Figure 5” from “Visual Attention in 3D Games”)

In one segment of Legacy of Kain Blood Omen II, the player found himself trapped and attempted to find an exit. All the participants in our experiment first paid attention to doors, no matter if the door was opened or closed. They tried the doors; then they shifted their attention to something that looks like an exit, e.g. the fireplace. Figure 5 shows the scene where the bright wall is the right exit point. The designer intended the wall to be noticeable, hence gave it a very bright color. However, only one subject from the six subjects noticed the wall in first sight. This incident happened around three times within the ten minute segment of the interaction. In the second and third incident, only two out of the six subjects noticed the wall. Most players after several trials were able to finally grasp that the wall was the object presenting an exit. However, the brightness and color did not impact this decision for the participants.

There it is. This is my experience in some videogames … and I’m obviously not the only one. Now, before you lift your finger to make a point about the number of participants in the study, or argue that designers cannot put things where players expect them to make things a bit harder, know that you don’t need a huge petition to see this approach as beneficial and improving the gameplay experience. Indeed, in this popular talk at GDC (that I only just stumbled upon again when doing this research), game designer Richard Lemarchand tackles this idea: “Attention, Not Immersion: Making Your Games Better with Psychology and Playtesting, the Uncharted Way” [video, slides]. He argues that attention, “in the way psychologists talk about attention, is very important when discussing the core of a good videogame experience, but it rarely gets discussed by designers here at GDC.” Lemarchand describes attention in general and how it works, and he also points specifically to “top-down” or “goal-driven” attention, using the terms “executive” or “voluntary” attention.  He continues, explaining that this kind of attention is underutilised in mainstream gaming:

Now the whole spectrum of executive functioning, where we make choices and take actions, is right at the heart of our craft as videogame developers. This is what we’re talking about whenever we talk about agency. But it seems that we rarely talk about what the player is choosing to pay attention to. I wonder if that is because our executive attention is is kind of out-of-sight out-of-mind. In any case, I think we shouldn’t forget that the players of the games  that we design have a freedom and a capacity  to express themselves simply by choosing what to pay attention to next, before they even take an action. And I don’t know that the mainstream of videogames often take advantage of this in a thoughtful way; and I’ll admit to often being guilty as a character action game designer of thinking of the player as pretty reflexive, running from one shiny thing to the next that we’ve placed in their path.

Screen shot 2014-07-31 at 5.55.42 PM

Lemarchand continues, citing how this relates to what we’ve learned from educational and industrial psychology: that “intrinsic goals” are better motivators than “extrinsic goals”. These insights are known in videogame design, pounded with large ripples at times with Jesse Schell’s 2010 DICE talk which sparked a great discussion of external rewards, and even earlier conversation in 2007 when Jonathan Blow spoke about the difference between what he called natural and artificial rewards. In 2012 too, game theorist and critic Brendan Keogh, drew the line between supposed “non-games” and intrinsic design:

Most games offer some kind of extrinsic reward separate from the experience of play itself, be this in the familiar forms of points, upgrades or unlocks. For Journey, Dear Esther and Proteus, exploring becomes a reward in and of itself. It’s an intrinsic, emotional pleasure that blockbuster games rarely attempt to capture but sometimes stumble across by accident, or introduce small moments of.

We know intrinsic motivation is more effective. And now I know thwarting intrinsic motivation is what breaks immersion for me. But what does ‘immersion’ mean in this case, and what does all of this have to do with pervasive gaming?

Goal-Driven Attention, Pervasive Game Design, and Immersion
At the beginning of his talk, Lemarchand reveals his aversion to the term ‘immersion’. He quite rightly criticises the inference that technology that surrounds our eyes and body is not automatically immersive, but he goes even further to say that the term immersion is vague and the ideal is not desirable in games:

If I could reach into your mind, make you forget who you are, while leaving all your skills and emotions intact and have you literally believe that you were Nathan Drake, hanging out the back of a cargo plane with a desert floor a quarter of a mile below you and a bunch of gun-wielding enemies up above you. You probably wouldn’t be excited and entertained in the way that everyone at Naughty Dog hopes for, for the players of our games. In fact, you’d almost certainly be scared shitless.

Lemarchand continues, arguing that it is more effective to think about how “videogames en-trance us by getting our attention, and then they give us what we call a compelling experience by holding our attention.” So for me then, stimulus-driven design that conflicts with goal-driven design is what stops a game holding my attention. It stops the game holding my attention, though, because I am being forced to interact with the designer’s system rather than the world. This is where I think dismissing immersion in the sense of a player ‘feeling scared shitless’ can miss a key aspect of the goal-driven experience.

Indeed, it isn’t as if most level design ignore this kind of approach. I can see glimpses of it in discussions about “player investment” and “believability and consistency” in Ed Byrne’s Game Level Design:

How will players truly believe that they are in a real space when they are always, to some degree, aware of being in their living room holding a controller and simply watching events play out on TV? Well, really it’s no different than someone getting “lost” in a book or at a movie theatre and forgetting where he is in the real world. They are invested in the experience, and the events unfolding before them. (p288, original emphasis)

So what do I mean when I feel immersed? What I’m specifically thinking about the psychology and narratology term “transportation”. They way I have understood my experience of it, is to bring together a couple of concepts. I draw on theories from literary communication (as in text), but they describe my conceptualisation of transportation in any medium. These concepts are snatched liberally from my PhD discussion about ARGs.

A fictional world is not just the sum off all the words, images, and sounds read, heard or seen. A fictional world is the combination of what is seen or heard in the game and and my interpretations of them. I construct in my head a mental model of the world (Doležel, 203), and I determine “how the actions and events recounted relate to what might have happened in the past, what could be happening (alternately) in the present, and what may yet happen as a result of what already has come about” (Herman, 14).

Deixis is “a psycholinguistic term for those aspects of meaning associated with self-world orientation” (Galbraith, 21). But it was psychologist and semiotician Karl Bühler that developed the notion in relation to narrative, and refined the definition to include
three orientational axes: here, now and I. Fundamentally, these notations help orientate the reader with the place, time and person that is speaking in the fictional world. It is based on the assumption that “[r]eaders and writers of narratives sometimes imagine themselves to be in a world that is not literally present” (Segal, 14). “They interpret narrative text as if they were experiencing it from a position within the world of the narrative” (ibid.).

Cognitive scientist Erwin M. Segal argues that “two worlds [are] relevant to the experience of narrative: the reader’s world and the story world” (Segal, 73). “In fictional narrative,” he continues, “these two worlds are deictically independent of each other” (ibid., 73). The “deictic center” refers to the center of the “story world” (a fictional world), “a center in space, time and character from which events are depicted” (Zubin and Hewitt, 131). A “deictic shift” refers to the recentering that occurs when an interpreter relocates conceptually to the space and time coordinates of the fictional world.

Because the real world and fictional story worlds are deictically independent of each other, a reader cannot move from one world to the other. The magic of fiction is that a person, in the blink of an eye, can shift from being cognitively in one world to being cognitively in another. We do not doubt that readers can shift their deictic center to a spacetime location within the story world. It is a cognitive move that is analogous to everyday phenomenal experiences such as dreaming, daydreaming, and playing games with imaginary objects and people. […] We just need to identify some of the cues that guide this move. (Segal, 73)

As Herman explains, a deictic shift involves a storyteller prompting “his or her interlocutors to relocate from the here and now of the current interaction to the alternative space-time coordinates of the storyworld” (Herman, 271). That prompting, those cues, includes all of those signs that facilitate a “conceptual leap” from “the real world to a story world,” a deictic shift (Segal, 73). It is a physical impossibility to move from the “real world” to a “story world” and we do so conceptually, as directed by cues. A successful deictic shift facilitates the “illusion of experiencing the fictional world directly, because we unconsciously adopt the deixis of the DC [deictic center] as our own” (Zubin and Hewitt, 131).

As you would have seen in my descriptions of playing Bioshock and Tomb Raider, the games did trigger a successful deictic shift to the fictional world. I was feeling and wanting to make decisions based on my state IN the game. But the use of stimulus-driven attention cues that conflicted with my goal-directed/intrinsically-motivated attention broke the shift. It thwarted the deictic-shift, and therefore my transportation or involvement. I stopped paying attention. But even ‘attention’ now seems a way of describing what I’m doing from the outside?

I wanted to interact with the world from within it, not from the controller on the couch or keyboard at the desk. I’m not talking here about having no controller. I’m talking about my mental position. I believe that ignoring goal-driven design forces people to orientate themselves as a player interacting with a game — with a series of signs from the designer — rather than the world. There are plenty that love this approach. Indeed, it is the dominant mode and it what many believe is the identifying factor of a game. But I believe a goal-driven emphasis and its ability to promote transportation is a play style that could be facilitated for more benefits than cons. It also doesn’t negate stimulus-driven design either as those players who prefer that style may never be aware of a different way of approaching the experience.

But how does this relate to pervasive gaming? I think that because of the heavy use of existing environments, pervasive game designers naturally mix goal-driven and stimulus-driven attention design (with an emphasis on the former); whereas because of the use of specially-constructed environments,  videogame designers primarily work with stimulus-driven attention design. If you have to create puzzles and channel activity within environments you have little control over, then you have to motivate and direct movement through pointing the player’s minds towards cues you co-opt, rather than design overt directions.

What does all this mean?
I think this playing style — where I’m projecting myself into the world and making decisions based on my place in the world  — is the sort of playing style players and developers alike would actually like to see more of. The talks and research I have cited, as well as the parallel phenomena of exploration games, and pervasive games, show an attraction to this style. Is it more expensive? Not really. For the cost of a little bit more, a wider or more satisfied player base could make up for it. But how could it work? Some quick thoughts. In the Bioshock opening scene I mentioned earlier, think about what the goals of the character would be in that situation. Decide on key goals and integrate them into the gameplay. For instance, give me the option to swim slowly (to avoid attracting sharks) or swim fast and splash around (to attract sharks or simply get to the goal faster). Give me the option to turn the light off in the pod/elevator (and then perhaps ending up attracting the Splicer’s attention). Give me the option to turn the radio down a bit. Give me the option to be there. Yes, Bioshock was about questioning our agency. But I wanted to spend time in the world, not in a meta conversation with the designer.  Give me the option to be there, and this approach will bring us closer to the holodeck than any wraparound technology. It involves throwing controllers and gadgets and all those levels of abstraction away and letting us get straight to the scene. It isn’t about the tech, it is about whether we can move through an imagined world, not navigate signs in a game.

For me, I now understand why the design of some 3D games doesn’t work for me, and what can be done about it. Indeed, I now understand why some level designers rely heavily on stimulus-design, and I understand what that means now. I also think that my experience is an example of what happens to videogames when more people enter from different backgrounds. My hope is that more videogame designers think about an overlap of stimulus-driven and goal-oriented cues, and even the triggers to involvement and/or holding attention. I hope that more design cues are not just things we have to blindly follow, but that designers think about why we want to do things in your world. I’d love more games that care as much about the whyfinding experience of players as much as the wayfinding experience.

[A big thank you to everyone who talked through this with me, and gave recommendations.]

Update: Scaredy Cats, Worldbuilding, ARGs & Barcelona

Hello!

Here is an update on some of the things I’ve published and will be doing shortly. 🙂

  • I had a piece about (transmedia) worldbuilding published in MeanLand: Some Things I’ve Learned About Transmedia Worldbuilding – I’d love to hear your experiences!
  • I had an essay published in a book for emerging writers on not taking fear-based advice. My piece opens the book and has had great reviews along with all the amazing essays in the book. It is a great one: The Emerging Writer: An Insider’s Guide to Your Writing’ Journey
  • I’m now in Barcelona to give the opening keynote on ARGs, social experiences, education and PR — rah! — at the BCN Meeting on Social Experiences. I’m also meeting up with the Transmedia Barcelona folk to chat about filmmaking, comics, gaming, and mobile experiences with wonderful experts such as Antoni Roig Telo (who brought me over here!), Jordi SanchezNavarro, Carlos A. Scolari (who has just written a book on transmedia, featuring interviews with Henry Jenkins and myself!), and Montecarlo! Yay! We’re meeting today and will be sharing stuff through the hashtag #transmediabcn
  • I’ve been working on AUTHENTIC IN ALL CAPS, preparing everything for the next playtest. Wohoo! More info about the team and what we’ve been doing soon. Really. :p