I really like this example of a real world product (I’ve been advocating tangible products in transmedia properties for a long time which many forget — but we all seem to forget radio for some reason?!) that Ivan Askwith discovered at ComiCon: – An interesting product from Mattel called HyperScan which combines collectible card games

Thanks Tom for the heads up on this one: Special Issue on ‘Convergence Culture’ Guest editors: Mark Deuze, Indiana University Henry Jenkins, MIT (author of Convergence Culture) This call invites submissions for a special issue on ‘Convergence Culture’: the worldwide emergence of increasingly collaborative practices between media producers and consumers. Examples are television fan sites, game

ARGs have had characters calling ‘players’ (people?) for some years now. In the last couple of years we’ve seen this technique being used by film and TV producers. Rather than provide unique narrative content, however, they have a more economic function: motivating you to watch the TV show or film. Well, September last year I