Category: Creative Practice & Strategy

I know this is a late post about the Nine Inch Nails ARG, but gee it is interesting. Here is a ‘quote’ by Trent Reznor posted by ‘mpf’ on the 2nd of March: 

“The term “marketing” sure is a frustrating one for me at the moment. What you are now starting to experience IS “year zero”. It’s not some kind of gimmick to get you to buy a record – it IS the art form… and we’re just getting started. Hope you enjoy the ride.”

Trent Reznor
2-16 -15BA

And another from ‘ohigetit’, on 28th Feb, who got a bit upset about the discussions around claims Year Zero was ‘just’ about marketing:

You’re all missing the point of this. Music such as cd’s, records and tapes are quickly becoming obsolete. Opinions aside on the ‘marketing’ of the cd, TR set out to do something different. Music has gone from a-track to tapes to cds to broadcasts and now mp3’s. This site-to-site collaboration is merely an extension of what mp3’s have to offer. Whothefuck cares if AFmotherfuckingI has done something NOT EVEN CLOSE TO SIMILAR to this. I think other bands should catch onto this new art form (which is really a collaboration of sound, imagery, and literature) and see just what their music can evolve into, then we’ll see what bands are creative…

All quotes from comments after the Rolling Stone article “Year Zero Project” = Way Cooler than “Lost” (22 Feb 2007).

NiN ARG “Year Zero”: http://yearzero.nin.com/

 

Just found this great podcast: Best of YouTube

 

I missed the CFP for this conference but for those interested here is some info:

Nordic Society for Interarts Studies is pleased to announce its eighth conference, to be held at Vaxjo University, Sweden, 25-28 October 2007.

What is intermediality? To answer this question, one must first ask: What is a medium, and where do we find the gaps that intermediality bridges? In a similar way, the questions What is interartiality? and What is multimodality? require that the supposedly crossed borders be described before one can proceed to the “inter” and “multi.” And how are the notions intermediality, interartiality and multimodality actually related? Are they simply varying words, used by scholars from different disciplines, but basically denoting the same phenomenon? Or are there substantial differences that justify different labels for dissimilar conceptions?

Conference website: www.kult.lu.se/kul/Norsis/INDEX.asp

English info here: http://www.bek.no/Members/lossius/lostblog/838