Monique
10:00 – 10:10      Introduction
Dr. Bettina Horster, eco; Wilfried Runde, Deutsche Welle/INCCOM-Project
Host: Jochen Spangenberg/Wilfried Runde, Deutsche Welle
10:15 – 10:25Â Â Â Â Â Â Â Cross-Media and EC policies
Barbara Gessler, Representative of the European commission in Bonn.
10.25 – 10.45      RRC 06, WRC 07 – Upcoming framework for spectrum policy and mobile services
Dr. Alexander Tettenborn, German Federal Ministry of Economics and Technology
10.45-12.00         The World Cup – Expectations met?
Robert Fahle, Head of RTL Mobile Media
Erik Friemuth, Business Development Vodafone Germany
Henning Stiegenroth, Head of Sports Marketing, T-Com Germany
Christian Muche, Director International Sales & Marketing Yahoo! FIFA Partnership
13.30-14.30         Mobile and virtual – (Not so) New Cross-Media Players
Prof. Wolfgang Prinz, Fraunhofer IMKUlf Morys, Gameloft                           Â
Russel Perry, Bet and Win              Â
Oliver Bunsen, CEO Plan B Media
Michael Rueger, UFA Film & TVÂ Â Â Â Â Â
14:45 – 15:45      Mobile TV – The World Cup Trials – A boost for Mobile TV? What’s to come?
Armin Loos, Head of DXB project “Handy TV over IP” LfM
Henrik Rinnert, CEO MFD (Mobiles Fernsehen Deutschland)
Dr. Stefan Eulgem, Vice President Marketing, T-Mobile
Dr. Susanne Stürmer, Director Corporate Affairs, UFA Film & TV
Mats Winblad, Business Manager Mobile TV, Nokia
15.45-17:00         Conclusions and „After hours Talk”
Peter Kloeppel, President News RTL
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