Lemke on Board with ‘inter-media world franchises’

I've just discovered that Jay Lemke, a semiotician, has cast his eye on transmedia. Very cool. He terms this area 'inter-media world franchises' and looks to the usual suspects: Harry Potter, The Matrix, Lord of the Rings, America's Army, Disney, Manga, Star Trek and so on.My aim here is first to identify the phenomenon of…

Wanna Perve on a Theorist?

From crossmedia communication:An excellent site, Games and Storytelling, has uploaded lectures from leading academics guessed and storytelling. The program investigates the two, highly contested areas, inviting top researchers to address:How do game-play and storytelling exactly relate to each other in different game genres and cultures? What are the interactive stances of play and…
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