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Podcast about ‘Channel Fragmentation and Brand’

By Christy on January 9, 2007

Christopher Penn of The Financial Aid Podcast did a Xmas gift podcast on C.C. Chapman’s Managing the Gray podcast on the topic of ‘Channel Fragmentation and Brand‘. It provides a very entry-level description with some mixed metaphors, but it is nevertheless good to see…hear.

Posted in Creative Practice & Strategy

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2 responses to “Podcast about ‘Channel Fragmentation and Brand’”

  1. Christopher Penn, Financial Aid Podcast
    January 12, 2007 at 06:44 |

    Thanks – glad you liked it, and am always looking for more feedback!

  2. christy
    January 13, 2007 at 20:19 |

    Thankyou for coming by Chris! It is great to hear someone so passionate about the area. :)

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I'm the Director of Universe Creation 101 - a company where I am developing my own creative projects and entertainment services, as well as consulting on cross/transmedia projects. I present and run workshops worldwide on transmedia design. I've written a PhD on transmedia practice, and I blog war stories at YouSuckatTransmedia.com.
Contact me via email: christy at this domain.

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