Device Domain Names

We’ve got .tv and soon we’ll have .mobi. Late May will see the beginning of .mobis being registered by companies with trademarks, and then general registrations in August.

Dotmobi is unique – the first top level domain dedicated to delivering the Internet to mobile devices. Scheduled for launch in May, dotmobi will revolutionise the use of the Internet on mobile devices. Dotmobi guides mobile users to made-for-mobile Internet content and services that can be accessed with confidence.

I’ve thought a few times that a cross-media world could be represented through multiple domains like .film, .dvd, .psp, .book. But then, they are all .net representations of non net devices and media channels. What you actually need is a domain name that subsumes all of the components of your cross-media world. At that address you’d have all the information about your entire franchise, with other domain names for the subsets, if you like. Possibilities are: .all, .world, .uni(verse), .ass(emble), .cme?! Any suggestions?

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I'm the Director of Universe Creation 101 - a company where I am developing my own creative projects and entertainment services, as well as consulting on cross/transmedia projects. I present and run workshops worldwide on transmedia design. I've written a PhD on transmedia practice, and I blog war stories at YouSuckatTransmedia.com.
Contact me via email: christy at this domain.

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